On February 24, Russian military units crossed the Ukrainian border in a full-scale invasion that has become the largest military attack on a sovereign European state since the end of World War II.
Brutal rocket and missile attacks have already resulted in thousands of Ukrainian civilian victims. Millions have been displaced within the country, including 4.3 million children – more than half of the country’s estimated 7.5 million child population – who are now struggling to survive because of a lack of water, food, heat, and physical safety. To date, over 4.6 million refugees have fled Ukraine, mostly women and children. Their images haunt our screens, and their despair pulls at our hearts.
“Each time a man stands up for an ideal, or acts to improve the lot of others, or strikes out against injustice, he sends forth a tiny ripple of hope, and crossing each other from a million different centers of energy and daring, those ripples build a current which can sweep down the mightiest walls of oppression and resistance.”
— Robert F. Kennedy, 1966, during apartheid at the University of Cape Town, S. Africa
During times like these, we at Pactimo find inspiration in the words of Bobby Kennedy from over fifty years ago. Rather than be overwhelmed into passivity, we are compelled by the idea that each of us can make a difference, whether great or small. In the sum total of our individual acts of caring, serving, giving, and sacrificing, the power to improve our world is accumulated.
Faced with the monumental tragedy occurring in the Ukraine, we have decided to launch the Ukrainian Peace Jersey, specifically dedicated to supporting, protecting, and healing the youngest victims of the war in the Ukraine. For years, it has been Pactimo's privilege to provide support to organizations and teams of people who are making a difference. Our primary focus has been on healthcare, children, and disaster relief.
Ryan White, Pactimo’s senior product designer, featured peace as the theme of the 2022 Ripple of Hope Collection. The Blue and Yellow honor the Ukrainian people. The dove and olive branch symbolize our deepest prayer for peace to come to their country. One version shows the inextinguishable light of peace shining in the darkness of war.
For each jersey purchased, Pactimo will contribute £45 to the Ukrainian Crisis fund of Save the Children, a century-old organization working to support children at risk in 100 countries including some of the world’s worst conflict zones. Over 800 jerseys were sold in the initial launch, raising $54,000 (£4,150) in donations. Although the initial campaign only ran five days, due to the overwhelming response and many requests we are now relaunching the Ukraine Jersey. This re-launch will be limited to 500 jerseys. In a time of despair, thanks in advance for helping us send out a ripple of hope.